Matt Cutts, Why Am I Still Being Punished?

I dumped text link ads. I nofollowed paid links. I javascripted links that might be mistaken for paid links. I canceled my sponsored review accounts. I switched to a different method of monetization (Scratchback) that serves Google-friendly, nofollowed links. (And btw, Google, that put a huge dent in my revenue, just so you know). Finally, after I cleaned up everything that might possibly make you hate me, I filed a reconsideration request about 5 weeks ago.

And I did all that for…what? Did you give me my PR back? No, you did not. Did you even communicate with me to tell me that you still think I’m naughty for some unknown reason? No, you did not. You simply did nothing. Others knelt down to you and you promptly rewarded them by giving them their PR back. Why have I not been awarded the same mercy? Did I miss something? Did I fail to nofollow something that you felt should be nofollowed? Or do you just dislike SEO Scoop and want me to forever grovel in my pitiful PR-ness?

In all fairness, it really doesn’t matter what PR SEO Scoop has. It is meaningless and valueless. Still, I can’t help but feel as though I’ve been slighted or overlooked, whilst all the other poor souls who have begged forgiveness have been noticed and forgiven? Why not me? Just curious, Matt






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121 Responses to “Matt Cutts, Why Am I Still Being Punished?”

  1. Wendy Piersall Says:
    January 24th, 2008 at 12:37 pm

    Yeah, well, when you get an answer to this question, can you please ask them why the same thing has happened to me?

    I foolishly relied on my TLA income to pay my authors. Now my site is barely breaking even. :(

  2. SlightlyShadySEO Says:
    January 24th, 2008 at 1:40 pm

    heh I enjoy the little trackback/referrer nudge there at the end.

    The fact is though, SEOs have given Google the power in our relationship.
    When it started, we were the ones holding the proverbial pimp cane, smacking Google when it misbehaved. They were profiting off of OUR content. And beyond that, we were making the web crawlable for THEM. If we didn’t do our jobs, the accuracy of it went to hell.

    Well, you’re seeing the effect of the complete 180 of that position.
    Why would Google care about SEOs anymore? Their algo got good enough it can survive without us, no matter how legitimate the claim, we’d be laughed out of any court we went into complaining they copyright our content without permission, and we are 100% at your mercy.

    Matt Cutts is the only remaining token that says Google gives a flying rats hindquarters about the SEO community. We’re just not a priority anymore.

  3. Michael Martinez Says:
    January 24th, 2008 at 2:54 pm

    If the Googlers were doing THEIR jobs, they wouldn’t be running around the Web spouting nonsense about “links are votes and endorsements” (which is absolutely false) and they wouldn’t be posting bogus defintions of doorway pages on their site and they wouldn’t be selling undisclosed paid links on their site (”You should use nofollow tags on paid links” — they should have added “even though we won’t use nofollow on OUR paid links”).

    Google needs to focus on promoing the most relevent listings to the top of their search results. They need to stop their propaganda campaign about paid links.

    Paid links are not the reason why Google’s search results suck.

  4. rmccarley Says:
    January 24th, 2008 at 4:23 pm

    Paid links are not the reason why Google’s search results suck.

    But they are the reason Google can afford its own 747 “party plane” and rent space on NASA’a turf.

  5. Christine Says:
    January 24th, 2008 at 4:32 pm

    Hear, hear!
    I’m not even an SEO, my sites not about SEO and I never sold a link in my life. My site must be quite good because it had a PR7 for 3 years - so I nofollowed any link they could possibly think was a “sold” link etc. etc. etc.

    Did I get my PR back? nooooo….
    (in fairness though my rankings have not changed and traffic is up +++) so maybe I should not say anything.

  6. Matt Cutts Says:
    January 24th, 2008 at 6:52 pm

    In general you want to go with the reconsideration request approach rather than invoking me (that’s not scalable :), but since you submitted a request I’m happy to check on the status of the site in the reconsideration queue.

  7. Matt Cutts Says:
    January 24th, 2008 at 7:01 pm

    P.S. Wendy, I’ll check on yours at the same time. Christine, you didn’t leave your site name so there’s no way to tell which site you’re referring to.

  8. Wendy Piersall Says:
    January 24th, 2008 at 7:02 pm

    I… uh… wow, thanks Matt. :D

  9. Matt Cutts Says:
    January 24th, 2008 at 7:05 pm

    P.P.S. Donna, I’m guessing your disclaimer might have been an issue; you still say “This blog is a personal blog written and edited by me. This blog accepts forms of cash advertising, sponsorship, paid insertions or other forms of compensation… The compensation received may influence the advertising content, topics or posts made in this blog…”

    I’d check if the disclosure policy you have is accurate at this point.

  10. graywolf Says:
    January 24th, 2008 at 7:21 pm

    Some folks might not have noticed this a confirmation Google is indeed “manipulating” page rank in instances where it thinks links have been “sold”

  11. DazzlinDonna Says:
    January 24th, 2008 at 7:23 pm

    Ok, I’ve added a clarification to the disclaimer. I still accept advertising (via scratchback), etc., but the links are google-friendly now. That good enough? I mean, the disclaimer was still true…it just didn’t add the nofollow bit.

  12. status_girl Says:
    January 24th, 2008 at 7:45 pm

    Hi Donna. Not much to add here except a) I think its shitty what happened to your site, b) I think it’s cool that Matt is here and willing to help and c) I hope everything gets cleared up.

    I’m also pondering what graywolf said. It makes perfect sense.

  13. Douglas Karr Says:
    January 24th, 2008 at 7:52 pm

    Matt,

    Can Google answer why it’s okay to sell advertising based on our content in Google’s index? If you want people to stop selling links - then Google should compensate people for the value they have brought to Google. That would stop people from having to sell links on their own sites - like the person above that can no longer break even.

    I really do believe what Google is doing IS ‘evil’.

    And how about the A-list that have business arrangements (passive income) with the companies they link to. Are they punished? Nope. In fact, some of them are on a very cozy basis with your blog. I especially like the ones with a PR6 that disguise their advertising links (without nofollow).

    It’s wrong. You’re picking on the little guy. You’re picking on the guys that don’t know how to usurp the system.

    I can point to more if you’d like… CNN.com? Oh wait.. that’s right, they have a ‘powered by Google’ so we won’t pick on them.

  14. Matt Cutts Says:
    January 24th, 2008 at 8:47 pm

    Hey Donna, I chatted by email with the person who looked at your reconsideration request when you submitted it. They pointed out e.g.
    http://www.seo-scoop.com/2007/.....ting-blog/
    where you’re still flowing PageRank in a paid post (you mention in the post that it’s a sponsored post).

  15. DazzlinDonna Says:
    January 24th, 2008 at 8:53 pm

    See that’s why this kind of thing is so hard to deal with. I missed one. Oy. I found all but one…seems like I could have been trusted enough to say, hey, I see you tried hard, and all, but you missed one. Instead, it’s just assumed that I meant to miss it? Well, anyway, I’ve condomized it now. Thanks for letting me know.

  16. Matt Cutts Says:
    January 24th, 2008 at 8:59 pm

    @graywolf, we’ve said as much on our official Google webmaster blog (”Google officially confirmed to Search Engine Land that we were taking stronger action on this issue, including decreasing the toolbar PageRank of sites selling links that pass PageRank”).

  17. Matt Cutts Says:
    January 24th, 2008 at 9:02 pm

    Thanks, Donna. Before I go back to the person doing the reconsideration request, I also noticed this one:
    http://www.seo-scoop.com/2007/02/27/niche-revenue/

    “when I was first approached about a sponsored post for a new revenue stream for publishers that involved insurance, mortgages, etc., my first inclination was to turn it down. However, I decided to accept it after all for two reasons. … So here it is. SureHits Ad Network provides publishers with a revenue stream directed at the following markets:

    Auto insurance, health insurance, home insurance, life insurance, motorcycle insurance, small business insurance, home purchase, refinance, home equity, and auto finance.”

  18. graywolf Says:
    January 24th, 2008 at 9:26 pm

    @matt my bad then I missed that one on SEL

    but I still think you guys have overstepped your bounds …

  19. DazzlinDonna Says:
    January 24th, 2008 at 10:03 pm

    Geez, I should have paid you to find ‘em for me Matt. I’m obviously not very good at it. That’s one’s taken care of now too.

  20. Matt Cutts Says:
    January 24th, 2008 at 11:54 pm

    Happy to try to help, Donna. The people that process reconsideration requests are some of the most skilled people on the webspam team, so it’s good to do a full review before submitting a site for reconsideration, especially with something like paid posts.

    I’m not sure whether it will make it through the reconsideration queue tomorrow, but I expect the reconsideration request will be processed in the next few days.

  21. Robin Good Says:
    January 25th, 2008 at 1:19 am

    Hi,

    I am absolutely amazed at the fact that here I find a kind of back garden where there is Matt Cutts giving specific feedback and supposedly checking on penalized web sites while sharing the specifics of why they have been penalized.

    I have a site since 2000 with over 5 years of PR7 that was wiped to PR4 last August. I have done everything in my power to attend Google expectations, including complete cleanup of anything that could have been even barely suspicious, have eliminated and no-followed my own links to my other sites, have submitted re-inclusion request but I didn’t have any feedback. Nothing.

    Now, I am not based in the US, I am not friends with Matt Cutts or any of the SEO guys that often write about him, but I am getting seriously disappointed by Google stance and actions on this front.

    If you help individuals like Donna understand what’s wrong with her site you should do this with everyone who gently ask. Otherwise this is more than unfair.

    The more time goes by the less I am proud of this relationship where I feel that the little transparency and support is never corresponded and the little help I ask is given out to others even when I have asked and awaited much longer the same answers.

    How can Google keep my own trust and daily investments if it treats me like this?

    I am really disappointed by what I am seeing.

  22. Sam I Am Says:
    January 25th, 2008 at 1:37 am

    So let me get this straight. You gave up the MAJORITY of your income just to get back a few px of green in the toolbar that you acknowledge is worthless when it comes to rankings? Interesting! I assume this is not your money site and it’s a vanity thing or else this just makes no sense whatsoever.

    Matt, did you really have an issue with the disclaimer? That comment is surely going to be dug up by a lawyer at some stage. I’m not seeing a similar disclaimer on Google?! I mean “The compensation received may influence the advertising content” is EXACTLY *letter by letter* what Google Adsense (that thing that pays everyone’s salaries at G) does. Pay more and it influences the advertising content on Google too. Not only that, but I don’t see how Google forking over money to politicians/lobby groups - just a fancy American way to say bribing - to get their votes on things like the Doubleclick case constitutes any difference in practice?

  23. Bruno Says:
    January 25th, 2008 at 5:37 am

    Matt, i think you should say your Web Spam Team to start with Google, with Google partners sites, with Yahoo, MSN and first top 10000 sites by Alexa. They all have atleast 1 paid link somewhere. Not with sites that earn 200$ per month., that’s just evil.

  24. Loretta Says:
    January 25th, 2008 at 6:30 am

    So, Matt, tell us when is Google going to stop playing playground bully and play nice again? The internet used to be a free and happy place where people could earn a living, then Google decided that wasn’t good enough.

  25. gabs Says:
    January 25th, 2008 at 6:36 am

    @matt
    If the links arn’t paid for but “look” paid for and just go to your own projects then can you submit whois info in the reconsideration request ?

    Also lets say more than 10 sites you own got hit ;) best plan is submit a reconsideration request for each ?

  26. 5ubliminal Says:
    January 25th, 2008 at 7:35 am

    Way to go @Matt!
    Wipe out all Paid Reviews with linkjuice flow.
    A lot of cr4ppy services get advertised this way and cost (Evian drinkers - N.A.I.V.E.) people money with no ROI. At least let’s keep those “burned” people within the subscriber list of the blogs with the reviews and not to everyone else due to the high rankings of cr4ppy services in search engines.

    Regards and keep it up!

    PS: I h8 the very concept of paid reviews.

  27. Christine Says:
    January 25th, 2008 at 7:53 am

    I was going to keep my mouth shut but now I’m getting a bit tired of the Matt bashing - Matt was cool enough to come here and help Donna get her PR back. So even if we don’t all agree with the links/paid links/losr PR saga, I honestly don’t think THIS is the place to rant about it. I want to come here in two weeks time and see Donna’s greenie’s back to where they should be - not totally gone because we managed to totally pee them off ovewr at the big G.

    Hush now puhleeeeze!!

  28. Pops Says:
    January 25th, 2008 at 8:32 am

    Christine: OK, so Matt Cutts will come to Donna’s site and offer advice. In case you haven’t figured it out Donna is highly respected and well known in the search community. And Matt Cutts comes here and offers her help. This makes him a good guy? I guess it does if you’re on his radar screen but what about the thousands of innocent webmasters who aren’t. If Donna can’t figure this out without the help of Google’s lapdog and a couple of their engineers, what chance do the rest of us have.

    So sorry, Christine, Google doesn’t give a tinker’s d*mn about you, me OR Donna except when it looks like they can get some good PR (public relations) out of it.

  29. Rich Says:
    January 25th, 2008 at 8:45 am

    Wow! Sorry Christine - but I have to say this is the healthiest discussion I’ve seen on this topic for a long while - if not ever.

    And Matt, thanks for engaging us on this topic - you truely do represent the side of Google that we’d all like to see more of, once again.

    I think we’re all on the same page here, but please - if Google wants to make it’s own rules - let it. Surely it’s not the ultimate answer to Search?

    I mean - these are early days.

  30. Dave Dugdale Says:
    January 25th, 2008 at 9:40 am

    Donna sorry to hear about all this that you are going through. But on the other hand it is nice you are getting special treatment from Matt because you have a top SEO blog.

    I am sure Matt is using you to set an example for the rest of the SEO’s.

    Perhaps you have bad karma right now because you are moving from Coldfusion to PHP. :)

  31. Matt Cutts Says:
    January 25th, 2008 at 9:58 am

    Sam I am, I mentioned the disclaimer because I noticed it before I talked to the reconsideration person and thought that might have been an issue. After talking to the reconsideration person, I knew that there were still paid posts on the site, so I came back to give Donna more information.

    Robin Good, there were two main reasons I wanted to participate in this thread. First, it’s important for people to know that we take reconsideration requests seriously; reading Donna’s post, you might come away with the impression that the requests are ignored or just fall on the floor, and that’s not the case at all. Second, the information that I gave to Donna can be helpful for other people who are considering submitting a reconsideration request.

    For example, now Wendy from the first comment has a lot more information about how Google views a reconsideration request for paid posts/links. She can go back and ask “Do I want to change that eBay arbitrage post for Salehoo, or the Babychums post, or the one for the home-based magazine so that the paid posts don’t flow PageRank?” She can ask herself that without me explaining why her reconsideration request wasn’t successful, and based on this comment thread she’ll have more information to make her choice.

    In your case, your reconsideration requests look like they came in August at a point when your site had no penalties. It was only a couple weeks later (in an unrelated matter) that we were checking on a particular signature that we looked at your site. So I can give the general advice of “If you’ve removed any/all paid links from your site and it’s been 4-5 months since the last reconsideration request you did, it doesn’t hurt to do another one.” That would apply to your site, but also as general advice to other people’s sites as well.

    Hope that helps,
    Matt

  32. Wendy Piersall Says:
    January 25th, 2008 at 10:16 am

    Yeah, when you pointed out the ones that Donna missed, I realized that I had a few back there as well. But that doesn’t explain the page rank loss on all of my internal pages in /blog/, does it?

    Additionally, there is a blog at /craft-boom/ that went down to a PR of 0, but we have never sold a review over there. We had an advertiser that paid for a certain amount of banner impressions, and because the service was relevant to the audience, the author wrote up a review anyway. That wasn’t solicited nor paid for by that advertiser. I know it is slippery ground, but it was not a paid review in any way.

    I think this is why this is touching such a nerve with people (myself included). It’s hard to draw a line between advertising and editorial content sometimes, but I assure you, I take relevant, quality advertising seriously, and I take unbiased, valuable content seriously as well. I turn away more advertisers than I take on (even for banner ads run through my adserver). And if I think something is valuable for our audience, we will write about it.

    Thank you for the feedback and help, Matt.

  33. Bruno Says:
    January 25th, 2008 at 10:16 am

    Matt, isn’t easier to tell us more about paid links then give people tips how to send reinclusion request after you slap them with something?

  34. Matt Cutts Says:
    January 25th, 2008 at 10:23 am

    Bruno, I wanted to make sure that people knew that submitting a reconsideration request while your site still has paid posts that pass PageRank can be a reason why the reconsideration request doesn’t get approved.

  35. Robin Good Says:
    January 25th, 2008 at 10:37 am

    Wow.

    I am finally pleased to have someone from Google addressing my issue. Thanks, from the heart.

    For everyone’s knowledge: I submitted a reconsideration request in August as Google had taken Master New Media.org completely out of the search results. The story is public and costed me over 10,000 (some more to Google itself).
    http://tinyurl.com/yvr5pt - it may not have been right to do it but magically after a week I was back in.

    In September then Google came down again penalizing the same site by lowering all my sites PR from 7 to 4 or from 6 to 4. As I had already cleaned up anything that was possibly wrong and even made it public I have been baffled ever since at what is one to do when, nonetheless serious and repeated efforts to produce very high quality content on a daily basis for multiple years, one is penalized with no way of knowing what to correct or do.

    Now, I couldn’t believe my eyes seeing your responses and genuine desire to help out our friends here, but the simultaneous feeling that someone here was being helped on a less than fair or orderly way rose very strong in me.

    People like me are more than willing to provide a perfect platform for Google and its advertising strategy, and I have tangibly proven this, but if I am to be treated like a participant in a billion dollar lottery because there are too many players to be fair for everyone, and I am left to be pleading for help when it would be both of our interest to be clear with each other, I really lose all my love, motivation and passion and start seriously to evaluate better and more profitable ways.

    I know I am not alone.

    2008 will positively mark, as I have already written, a major re-evaluation of Google relevance in many a business strategy as well as attent re-evaluation of what it means to in terms of economic risks to invest so much in a partner that isn’t there when you need it, or that can stab you the moment you get to look too much the other way.

    I wish that this situation could be improved and that Google took the necessary steps to avoid this.

    Frankly I have lost much confidence that this will happen but will positively take the steps and recommendations made here above as the best I can work with.

    Who works so hard for you Google, shouldn’t be treated this way.

  36. Wendy Piersall Says:
    January 25th, 2008 at 10:43 am

    PS - all NoFollowed now.

  37. Matt Cutts Says:
    January 25th, 2008 at 11:11 am

    Good to know, Wendy. I’ll pass that on.

  38. Robin Good Says:
    January 25th, 2008 at 11:22 am

    Matt, just to be fair and to see whether this has any effect I have just resubmitted a reconsideration request as you have kindly suggested.

  39. chantal Says:
    January 25th, 2008 at 12:03 pm

    pls Matt, can you take a look at my site pls? (under my nickname)

    I have a pagerank penalty (thats not that bad), but also a penalty -50

    I have changed my website to a article directory
    al links are nofollowed now.

    thx

  40. Champi Says:
    January 25th, 2008 at 12:13 pm

    I like the fact that matt takes the time to respond here.. things can go wrong.. sometimes a reconsideration is not well processed. But everyone sold in the past, did boost others for money. Can happen. You make mistakes.. you get punished. After that, simply wait like anyone else…

    Regards

  41. Pops Says:
    January 25th, 2008 at 12:39 pm

    But wouldn’t it be nice if Google responded to people in some way. Even an auto-generated email, “your request has been denied” would tell people more than silence.

  42. Wendy Piersall Says:
    January 25th, 2008 at 12:43 pm

    I have to say that getting a ‘request has been denied’ would have helped tremendously, because I could have asked a few friends for help and they very likely would have reminded me of or found those old posts.

    The silence made me wonder if it had ever been reviewed at all, and I didn’t dig deeper to figure out what I could still have been doing wrong.

  43. Suresh Says:
    January 25th, 2008 at 1:13 pm

    Wow,
    The comments here are great and useful for anyone. Matt, How does someone who submited a reconsideration request know that the site is being reviewed or not. Not only Reconsideration but I have seen so many people writing their issues with URL’s in your little Black book you always carry in the conferences?
    Not only SEO’s and search marketers attend the conferences, I have seen business owners who attend the conferences and they all cant be active as we all be in this industry. It might be of great help for those who are not active like us in the SEO world.
    Thank you for your comments with useful information
    Suresh

  44. NejcPass Says:
    January 25th, 2008 at 3:36 pm

    Interesting article. Well my pag rank is low but I still get lot’s of google referrals.

  45. Yaro Says:
    January 25th, 2008 at 3:52 pm

    Matt - I’m in the same boat as Wendy so let me clarify one thing so I understand -

    Any links in a sponsored review post or sold text link must have no follow to pass the test?

    I also agree with Wendy about receive a “failed test” notice with perhaps a sentence or some dot points to explain why. I’ve had a request sitting there that I just thought no one had got around to viewing yet, I didn’t realize there might be more to be done to my blog.

    Yaro

  46. Wendy Piersall Says:
    January 25th, 2008 at 4:05 pm

    I hate to harp on the issue, but I would like to point out that Donna, Yaro and myself (and many others) are people that I would consider have advanced level knowledge of SEO and internet marketing.

    If even we can’t get a reconsideration request right, I do believe it suggests that a clearer policy is in order. I think it is also clear that we are not here to game the system, and in good faith are working hard to comply with Google’s terms.

    I guess that is why Matt is helping us out, but I do think that we are a very small percentage of people who need the help, yet aren’t getting it. But maybe that’s just the mommy in me coming out, wanting to be sure that everyone is taken care of. =)

  47. Easton Ellsworth Says:
    January 25th, 2008 at 4:52 pm

    We started a network of about 100 business-related blogs in late 2005. Following Google’s rules, we built nearly all of them to a PageRank of 6. A couple of weeks ago most of our blogs were suddenly reduced to a PR of zero. No warning. No explanation. Little hope of a speedy response or help figuring out what went wrong.

    We’re a small business that is trying, like so many others, to earn its keep by offering a valuable service. Google has made this both easier and harder. Right now we just feel frustrated.

    Needless to say, we’re following this conversation closely.

    My best to Donna.

  48. Dave (The Other One) Says:
    January 25th, 2008 at 5:59 pm

    Ouch, Google is located in California, now the Dead Kennedy’s “California Uber Alles” is ringing in my head… I wonder why? Shall we raise our arms and salute mein fuhrer ?

    Sounds like an S&M discussion here rather than an SEO discussion. Oh Bondage, Up Yours!

    @Matt Cutts - If the affected bloggers close their eyes, click their heels three times and mutter “There’s no place like home”, will you grant their wishes for the little emerald bars to reappear or will you just send your flying monkeys after them again ?

  49. DazzlinDonna Says:
    January 25th, 2008 at 6:13 pm

    UPDATE: little green pixels have returned.

  50. Dave Dugdale Says:
    January 25th, 2008 at 6:16 pm

    Wow, that was fast! Matt is all powerful.

  51. Christine Says:
    January 25th, 2008 at 6:23 pm

    Yay Donna!!
    Congrats, I’m very happy for you.

  52. Christine Says:
    January 25th, 2008 at 6:35 pm

    I have a question for Matt (in case he pops in here again) - If we don’t post our website here for you to see and check and solicit you for help, but we have done all the right things (or never did sell links in the first place!!) and we don’t submit re-inclusion requests, will we eventually get our PR back through standard google crawls / PR updates etc?

  53. Wendy Piersall Says:
    January 25th, 2008 at 6:45 pm

    Super-Glad to report that my pixels are back too, but not on /craft-boom/. Perhaps the rest of the community can chime in - would you consider an editorial review of an advertiser’s product a paid review, if the advertiser neither requested nor paid for said review?

    Again, it’s not about the pixels, I honestly want to know what Google and my peers think on this issue. link to review in question

  54. Wendy Piersall Says:
    January 25th, 2008 at 6:46 pm

    Allow me to add (as I should have earlier):

    Thank you again Matt. Your help is much appreciated!

  55. DazzlinDonna Says:
    January 25th, 2008 at 6:53 pm

    I’m certainly thankful as well, Matt. Now everyone, what is the takeaway to be learned here?

    If you choose to render your site Google-friendly (and I won’t argue the pros or cons of that decision atm), and then subsequently submit a reconsideration request…

    1. Don’t expect to get a reply of any sort.
    2. Don’t wait forever. If nothing happens within a few weeks, assume that you missed something. Go back and find whatever you missed and fix it.
    3. Resubmit the request.

    Lesson over. :)

  56. Dave Dugdale Says:
    January 25th, 2008 at 6:59 pm

    Actually I think the real lesson learn is place Matt’s name in the title of your posts so he see it and then work an angle where he needs to defend this spam team to get action.

  57. 5ubliminal Says:
    January 25th, 2008 at 7:15 pm

    @Matt:
    I do believe in the FINGER theory which states:

    “If I give you my finger you take my whole hand!”

    That’s what happend here Matt. You should not have posted here but you should have made an inconspicuous post on your blog talking about Reinclusion Requests and how you take them seriously hence provide people with a certain degree of comfort and confidence that their issues are treated seriously. EMail replies with your decisions on those requests would also rock.
    On the other hand, issues like this could be resolved by personal email and not exposing urself to haters and interpretation which always happens in such a discussion.

    Regards.

  58. Matt Cutts Says:
    January 25th, 2008 at 10:37 pm

    Christine, if the issue was paid links/posts, I would do a reconsideration request.

    chantal and Easton Ellsworth, my advice is to take your questions over to Google’s Webmaster Help group. That’s the more scalable option that I should have suggested earlier on in the thread. For example, if Easton took his site over to the webmaster help group, someone might say “Hey, http://www.knowmoremedia.com/2.....views.html lists sponsored reviews flowing PageRank from even within the last week. Maybe that’s your issue?” whereas I don’t have the chance to look at everyone’s site.

    Donna, your points are not bad ones. We’ve talked seriously about giving feedback from reconsideration requests. The main problem we’re worried about is leaking information to the hardcore spammers that would use lots of requests to probe Google for anything that they could exploit.

  59. BG Mahesh Says:
    January 25th, 2008 at 10:40 pm

    The comments thread was very useful. I guess the original posting got buried by the comments ;-)

    My 2 cents,

    - Google should get back with the status of reconsideration.
    - We submitted our sites for reconsideration (oneindia.in) starting early December. No idea what is happening.
    - For users of GWT, I think it would have helped if we had received a message stating we have been penalized for such-an-such reason. Everyone was running in all directions to figure out what went wrong.
    - Learnt about http://www.bad-neighborhood.com/text-link-tool.htm Then we saw we had 2 links that were in bad neighborhood. Immediately deleted it in all pages (atleast we think we have deleted in all pages!)
    - So far no news from Google if we have done our job right

    Webmasters would appreciate if google releases a utility for checking if a link is in bad neighborhood or not.

    I personally feel there is nothing wrong in having sponsored posts “provided” it is relevant to the portal on which it is being hosted. After all the webmaster needs to bring food on the table.

  60. 5ubliminal Says:
    January 25th, 2008 at 10:48 pm

    @MattCutts: Spammers could not probe your system as common sense and a quick look at those websites could really tell you if those sites are legit or spam. Then a quicklook at backlink profile … and that’s it. Sites can be labeled as spam or not and you could chose to whom you send feedback. You don’t need AI for this and, as Reinclusion Reqs are human-handled (right?) then they also see those websites.

  61. Yura Says:
    January 25th, 2008 at 11:59 pm

    This is so sad.

  62. mvandemar Says:
    January 26th, 2008 at 12:18 am

    The main problem we’re worried about is leaking information to the hardcore spammers that would use lots of requests to probe Google for anything that they could exploit.

    Matt, see this is where I simply cannot understand where you are coming from, period. How is it possible in your mind to equate the phrase “hardcore spammers” in even the tiniest way whatsoever with people who give a damn about PageRank, or who would waste any energy whatsoever on reinclusion requests?

    I mean… are you kidding?

  63. geri Says:
    January 26th, 2008 at 12:40 am

    Wow, I did a one paid post. It got so long to get reviewed and even longer to get paid. So I pulled the Pay Per Post article. However, I had placed their link on about a dozen of older posts that were popular.

    Then I read on a blog somewhere that Google was not happy with this process.They were gone real quick. We didn’t get smacked down because we acted early. Since, we don’t sell links the problem was eliminated.

    This is another good example of why I blog, almost daily. We consider it part of our continuing education. We are not a big fan of finding things out too late. In this industry things happen daily… If your not blogging or reading daily the advantage goes to your competition.

    Thanks, I really enjoyed this conversation… I would like to write about the reconsideration process. Could you provide a link? Thanks again!

  64. Khabri Says:
    January 26th, 2008 at 1:26 am

    I differ from Matt Cutts here.

    Check out contentsutra.com. They don’t have rel=”nofollow” and also accept advertising links , yet they continue to rank higher because they break news first, atleast few times a week.

    Google as an Engine has higher weightage for BREAKING NEWS rather than stupid SEO stuff which you guys are taking too serious rather than being fair journalists.

  65. chantal Says:
    January 26th, 2008 at 7:31 am

    [quote]chantal and Easton Ellsworth, my advice is to take your questions over to Google’s Webmaster Help group.[/quote]

    Been there, done that… no answer :(

    i just dont get it, i have no more links on my site (followed).
    Google doesn’t answer, webmasterhelp same …
    i don’t know it anymore :(

    Is it my backlinks? Strange, if i look to my backlinks, many are not made by me. People try to copy my site, steal my content and are now higher in google then the orriginal site (my site).

    Al my content is unique written by myself. 240 articles with 1000words each.
    And websites copiers are now making money with it.

    Sorry for my English, i’m Dutch.
    I give up

    Google is the best place for stealers.

    Sorry, no more respect from me :(

  66. Matt Cutts Says:
    January 26th, 2008 at 9:55 am

    Michael, I’m not kidding. Maybe we see a different sample of spammers? Because we still see a lot of activity directed at ways to exploit search engines. You only need to remember the .cn spam from last quarter to realize that there are a whole host of folks who are trying very hard to corrupt the search experience for everyone. Anyway, I just wanted to explain why we haven’t given decisions back for reconsideration requests.

  67. Dave Dugdale Says:
    January 26th, 2008 at 9:59 am

    I will have to agree with Matt, Google shouldn’t play that type of game with the spammers.

  68. Tyler Dewitt Says:
    January 26th, 2008 at 10:50 am

    Matt,

    I know this is a bit off topic, but Matt if you could you need to contact me directly at 765-274-6877 or shot me an e-mail using our contact form on our website and I’ll reply. I’m having some issues and very displeased on something that happen like i said I don’t have an issue with you or anything, but I would like to have a moment to talk with you (So yes its urgent).

    Thanks Matt

  69. Tyler Dewitt Says:
    January 26th, 2008 at 10:53 am

    Yes when I said Matt I was referring to Matt Cutts my apology

  70. Easton Ellsworth Says:
    January 26th, 2008 at 11:34 am

    Matt, thanks for personally responding here - I appreciate your diligence and patience. I’ll take my questions to your webmaster help group.

    And thanks again to Donna for providing this space to chat.

  71. DazzlinDonna Says:
    January 26th, 2008 at 11:40 am

    I’ll probably moderate comments a bit heavily from here on out, in that I think we know all we need to know at this point. Matt’s made it pretty clear what the issues are, and what the steps to be taken are. We know what to be looking for if we don’t hear back from a reconsideration requet. We know that if all else fails, that we should be seeking help at the webmaster help group.

    So, I think we can wrap this up now. Thanks to everyone for the participation. It was very productive all round.

  72. Gizmo Says:
    January 26th, 2008 at 1:02 pm

    Wow I wish I could get some kind of answer for my blog. It’s almost 4 months old, has plenty of traffic and legit links and comments and was missed in the PR about two weeks after it was brought online. This latest PR put my slightly older blog from a 2 to a 3 which has less traffic than my Gizmo blog. My Gizmo blog (two weeks younger than the other blog) is still a zero despite a few requests for reconsideration. There are no paid links of any type on the site. NO Google violations of any kind. What do I have to do to get a rank? No one at Google will respond and this is very frustrating. It’s a good blog. Way more traffic than the blog with a 3. The other day I came across a blog with obvious PPP and paid post banners, many paid posts and generally a spam blog but it had a PR of FIVE!!!!!!

  73. Dave L Says:
    January 26th, 2008 at 2:40 pm

    First, Google needs to indicate the area causing the site to be penalized if a site owner requests it. They don’t have to share specifics, but they should give an overview, ESPECIALLY when Google has changed its policy and something that was okay yesterday is not ok today. There should be a generic report of some kind available through webmaster tools.

    Second, no one with a clear-cut issue should be left guessing. Did they simply overlook something? Google should make that information available. If it’s a case of borderline violations, or borderline detection methods, Google can be more obscure so that spammers don’t abuse the feedback.

    Third, there are Google AdWords certified professionals, why not Google SERPs reinclusion certified professionals? Google can provide them more advanced tools or have the relevant Google employees interact with them. Part of ongoing certification could be to help an assigned case a few times per year pro bono.

    And when Google changes their policy, they need to provide a single, clear document on the policy, and tools assist in compliance, in ADVANCE. No one should be left interpreting an interpretation of something Matt Cutts said in a video in order to determine details of Google’s policies.

    And last, Google should not provide methods or tools that CAUSE sites to be penalized. Explanation:

    My least read blog (on blogspot) recently lost all Google traffic when I changed the blogspot template. Almost certainly a duplicate content penalty, as I didn’t have any posts sorted by topic before, and now do (and not using any suspicious page elements, etc.) Google traffic dropped to zero within a couple hours of changing the template, and it has remained at zero for weeks since. So Google (probably) killed my Google results by oferring the blogspot template. And pages are still indexed, but sending zero traffic (and no, there was never a zero traffic day before.)

  74. g1smd Says:
    January 26th, 2008 at 4:08 pm

    It is interesting to see that just one or two paid posts can get you a smackdown… Many people might have assumed you would need to be doing this on a grand scale, and now we all know that is not correct.

  75. Matt Cutts Says:
    January 26th, 2008 at 10:43 pm

    chantal, you know your own site as well as anyone. When you do a reconsideration request, I would include as much detail as possible. For example, mentioning that as recently as December there were links on pages such as http://www.phpld.nl/submit_sponsor.php , but that now those links are nofollow’ed or gone, would help when assessing the reconsideration request.

    And with that I’ll wind down commenting in this thread. Donna, thanks for starting this thread and keeping the comments productive.

  76. Tyler Dewitt Says:
    January 26th, 2008 at 10:52 pm

    Matt Cutts,

    I don’t even know how you manged to read that language LOL :) , but seriously don’t forget to give me a call :)

    thanks Matt

  77. Robin Good Says:
    January 27th, 2008 at 2:10 pm

    Wow, my PageRank is back to 6! - It isn’t my original rank (7) but it is tons better than nothing. :-)

    Let me say a couple of things now that I have cooled off and thought about this experience a bit more.

    Matt: thanks for your help. People like me can get very pissed but I understand perfectly you are trying just to help. Thanks for that and for not loosing your cool. That is valuable.

    I gather that if I have now been returned to a 6 (and not my original 7) there must be still something bothering you guys.
    Is this correct thinking?

    Given the new confidence gained by this round of exchanges should I try to find something I may have missed that is small and hidden somewhere? :-)

    Donna: thanks for the opportunity. This is certainly memorable for me. You have really done a great job and you are a great host. Keep it up.

    Morale: Matt’s recommendations are to the point and they do produce tangible results. I will write a post in a few hours on Master New Media to summarize all that was learned here.

  78. DazzlinDonna Says:
    January 27th, 2008 at 2:34 pm

    Robin, very happy for you. My guess is the PR6 is not a function of there still being something wrong, but merely the fallout of lots of other sites getting lower PR over the last few months, thereby causing a domino effect all round. Of course, I could be *wrong* but that’s my two cents worth nevertheless. :)

  79. Sam I Am Says:
    January 27th, 2008 at 4:08 pm

    Robin, I’ll second Donna there. Even sites like Apple lost a point of PR in that round of updates and you can bet they don’t care about PR or link selling. But I have to ask why you’d get bothered by a PR drop if you are NOT selling links with search engine benefits in mind? As far as I see it, it’s really not worth the time and frustration getting upset over a px of green that SEO have already agreed for years is worthless for ranking purposes. Spend some time on Google Groups and see how annoying it is to answer all the PR questions - plus we can always use more people helping out over there :)

  80. Matt Cutts Says:
    January 27th, 2008 at 7:55 pm

    Robin, happy to try to help. I don’t have the cycles to be scalable for everyone’s questions, but the ones that point out where Google could improve or that can help a broad class of people are the ones most likely to pull me in.

    By the way, I liked your summary and the points you pulled out and posted at http://www.masternewmedia.org/.....pdated.htm

  81. Grid Six Says:
    January 28th, 2008 at 1:12 pm

    Maybe us webmasters should unite and create our own version of adwords/adsense? Something similar to acidads.com?

  82. Tyler Dewitt Says:
    January 28th, 2008 at 2:00 pm

    Matt,

    I don’t mean to be a nuisance by any means, but I have still not heard anything from you I need to ask you a few questions about one of our sites that I don’t feel is appropriate discussing in front of the whole world, plus I would like to set a friendly interview up with you, but right now my company has some issues (big issues) that have cause a big headache and if at all possible could you shot me an e-mail and give me a call.

    I feel like I’m literally being dodged, but maybe your busy which I wouldn’t doubt that one bit because you seem like you have a lot of responsibility to take care of, but if you could please get a hold me

    Thanks Matt

  83. Snitch Says:
    January 28th, 2008 at 3:01 pm

    I can point you to two very high profile websites yahoo and 10best that use links to affect their Google Search rank. The terms they use are some of the bigggest in the industry like “Cheap Flights” “Hotels” etc. I can’t believe Googlers do not see it so I can only assume they turn a blind eye for some reason.

  84. Christine Says:
    January 28th, 2008 at 3:17 pm

    Hi Matt

    I filed a reinclusion request although my issue is not because of paid links (have never sold in a link 9 years). I mentioned this post in the request because I don’t want to post our site in a public forum.

    I would be ever so grateful if someone looked at the request and told me what caused the site to go from PR7 to PR5.

  85. Sean Says:
    January 28th, 2008 at 5:52 pm

    I hope everyone thanks Matt for his help and work with dealing with these questions. This is by far not his job and he is going above and beyond his responsibilities in fielding questions and complaints.

    Also, on the topic of paid links, etc - anyone who knows SEO beyond reading a book should be knowledgeable of what to do and what not do. If you do something that every good SEO knows could get you penalized you should be prepared for the consequences.

    Google is the big dog in search and if you dont like their rules get out of their yard and head on over to Yahoo, MSN, Ask, etc.

  86. Sergey Rusak Says:
    January 28th, 2008 at 7:05 pm

    It is great that Matt Cutts joined this conversation.

    My own opinion is… it takes time to pass Pagerank after site was punished. During last update popular sites like StatCounter got their deserved Pagerank back after they fixed all mistakes. For smaller websites it will defenetly take 1-3 updates.

  87. SmartTroll Says:
    January 28th, 2008 at 10:56 pm

    I don’t see why people stress it out.

    1. SEOs should not care about PageRank (unless they care about the [quote] toolbar Pagerank[/quote] which is just a bogus representation of the true pagerank):

    ”Google officially confirmed to Search Engine Land that we were taking stronger action on this issue, including decreasing the toolbar PageRank of sites selling links that pass PageRank”

    2. SEOs should continue selling paid and FOLLOW-ed links - as long as they are smart enough not to EVER mention the link is for advertising or monetary purposes. Do NOT mention it anywhere on your site, nor next to the link, including TOS or About Us page. Do not even create “Advertise with us” page. Those interested will find your email to inquire about advertising. Forget about “Sponsored by” or similar wording. Then you’ll be fine. Because Google will then not have a hard proof you’re actually being paid for outside FOLLOW-ed link.

    Be smart, you are not guilty unless you admit or mention you are guilty. You need to forget about honesty and truthfulness on the Internet because otherwise your only chance to exist would be to advertise on Adwords. Google will not be able to play the devil’s advocate if you don’t help them. They won’t teach you what your parents tried to teach you about honesty and truthfulness, but hey = “Do not do evil.”

  88. Anisa Says:
    January 28th, 2008 at 11:42 pm

    Matt,

    Need your help.

    No response after re-inclusion request

    regards
    Anisa

  89. Chris Says:
    January 29th, 2008 at 3:19 pm

    Wow, I think I just read through nearly all the 100 of these replies - what a roller coaster. Two quick points before I get on to the unrelated reason I’m here this evening. 1) Google local results are now much more prominent on local search - great move - hits the business directory monopoly on local search right where it hurts 2) rel nofollow - I hate it - it allows the business directories to charge for taking rel nofollow off links - the opposite of what rel nofollow was supposed to be about i.e links without rel nofollow now have a monetary value and are therefore paid links or treated as such.. Can we please say goodbye to rel nofollow.

    Anyway, finally the reason I stopped by was to ask - Donna, did you really endorse this?

    the link back here from them doesn’t work and I was suspicious. Maybe its been removed as a pacifying Google measure but I just thought I’d check.

  90. DazzlinDonna Says:
    January 29th, 2008 at 3:33 pm

    Chris, I did preview that and say that about it. I removed the link you put in the comment because that was a link that wasn’t supposed to be shared as it was for members only. But the answer to your question is yes, although I’m not sure “endorse” is the right word. But the quote was accurate.

  91. Sean Says:
    January 29th, 2008 at 4:13 pm

    that is pure blackhat and people wonder why they get their PR taken out?

    Come on.

  92. DazzlinDonna Says: