Beginner and Comprehensive Guides to SEO, Link Building, PPC, Social Media, Affiliate Marketing and Blogging
Over the years, I’ve come across some really good guides that would be perfect for newbies to get the information they need, without having to dig through lots of blog posts or forum threads. I decided it was a good time to do a quick roundup of ebooks and guides, both free and paid, that would be useful for anyone wanting organized how-to info to study.
Start with Google’s Webmaster Help Center
Before you do anything, you should become intimately familiar with Google’s “rules”, so you won’t accidentally get yourself penalized or banned. Start with Creating a Google-friendly site paying special attention to Webmaster Guidelines.
SEO
- SEO Fast Start by Dan Theis. free
- Beginner’s Guide to Search Engine Optimization by SEOmoz. free (old version. new version is in progress)
- Local Small Business SEO Basics by Sugarrae free
- The Blogger’s Guide To SEO by Aaron & Giovanna Wall. free
- Small Business Guide To Search Engine Marketing by Jennifer Laycock $79
- SEO Book Training by Aaron Wall $100/month
- The SEO Handbook 2008 $10
Link Building / Link Bait
- Viral Copy by Brian Clark free
- 11 Experts On Link Development Speak Out free
- The Professional’s Guide To Link Building by SEOmoz $29
Online Reputation Management
- Elixir Systems Online Reputation Management free
- SEO Space Online Reputation Management free
- Marketing Pilgrim’s Online Reputation Monitoring Beginner’s Guide free
- Online Reputation Management: All You’ll Ever Need to Monitor and Manage Your Reputation Online $19 with free updates
PPC
- How To Write Successful PPC Ads by Karon Thackston $29
- The Mother of All Google AdWords Tips free
- Starting From Scratch: A Paid Search Primer by Ryan Gibson free
Social Media Marketing
- The ABCs and 123s of Social Networking Sites by Me free
- Social Media Marketing - A Beginner’s Guide by Michael Pick free
- The Social Media Manual: Read Before You Play by Muhammad Saleem free
Affiliate Marketing
- IAB Affiliate Marketing Guide free
- The Super Affiliate Handbook by Rosalind Gardner $47
Blogging
- Blogging Tips for Beginners by Darren Rowse free
- Killer Flagship Content by Chris Garrett free
- Deep Secrets of Successful Blogging - Learn from 30 Experts free
- How To Make A Living In Your Pajamas by Me free
- In Your Pajamas by Me (the extended version) $49
Of course, there are probably quite a few more I could list here, but this should be enough to get anyone started down the right path.
For just a $5 tip, you can advertise your site or affiliate link on SEO Scoop. Find out how.
14 Responses to “Beginner and Comprehensive Guides to SEO, Link Building, PPC, Social Media, Affiliate Marketing and Blogging”
Trackbacks
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- Search Engine Land: News About Search Engines & Search Marketing
- Search Engine Optimization links galore!
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DazzlinDonna’s take on SEO news, tips and theories.



































March 3rd, 2008 at 8:37 pm
Thanks for the awesome hook up Donna. *-)
March 4th, 2008 at 6:23 am
oh! Thats great lot of information. Thanks a lot!
March 5th, 2008 at 12:02 pm
Lots of useful resources. I would throw Aaron’s blogging post into the blogging mix and maybe his 101 linkbuilding too.
March 5th, 2008 at 12:07 pm
Joe, I already listed Aaron’s blogging post under SEO (it could have gone in either section). Will go look at the 101 post you mention and check it out. It’s not ringing a bell for me at the moment.
March 9th, 2008 at 9:44 pm
well this gives great sources for readers like me
March 10th, 2008 at 11:24 am
Hiya Donna… aren’t you just the sweetie puttin my little publication in there… you certainly could have comped one from me ya know - know methinks I am gonna have to tip you $10 to even it out :0)
I am actually re-doing an old post about ‘How to Learn SEO’ and thank you for making some of the research easier.
Once again, much thanks o’ Dazzling One —
March 11th, 2008 at 4:55 pm
Hi Donna,
I just want to say I’ve been using your techinques for some time and I have gone from someone who did not know what SEO was to run my own company and sold it successfully. Its been some time but I have been an avid reader of your blog and shyed from contributing.
I just wanted to say, thank you, last night I sold the company for X million pounds and I have still not been able to go to sleep. I just want to thank my mentors, coaches and teachers along the way and you have been one of them.
Thank you Donna.
March 11th, 2008 at 5:31 pm
Wow, Yusuf, congratulations! That’s absolutely wonderful! I can’t tell you how happy that makes me. Woot!
March 13th, 2008 at 1:05 am
Thanks Donna for the list. Some essentials for learning SEO.
May 4th, 2008 at 4:03 pm
That’s quite a comment from Yusuf up there, congratulations
Thanks for adding me to this list, some cool free guides I better check out