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TGIF – %-)

May 28, 2009 by Marie-Claire Jenkins · Comments Off 

Welcome to another edition of  TGIF here on the scoop. The weather is getting cooler on this side of the hemisphere and warmer in the other.  The change in season brings a change in lifestyle and habit. I’m wearing a wetsuit in the ocean and on the other side of the world you are in your swimmers. Well soon anyway! So this weekend you need to engage in a seasonal activity. Re-invigorate, get out and catch up with everyone :)

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5 SEO Content Mistakes You’re Making

May 28, 2009 by Angie Haggstrom · 2 Comments 

Content plays a significant role in the success of a website. Get it wrong and you’re doomed. Make one mistake and you’ll struggle to attract visitors and convert them. (and they’re more common than you think).

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Keyword Research – The Problem Is You

May 27, 2009 by Megan Slick · 6 Comments 

Don’t take keywords searchers use at face value.

They’re not looking for the information they express in their search; they’re looking to solve a problem, fix an issue, scratch an itch.

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TGIF – (^▽^)

May 22, 2009 by Marie-Claire Jenkins · Comments Off 

Welcome to yet another edition of TGIF here at the scoop. It’s been a long and busy week for us all I am sure. Can we think back to one moment in the week where we thought “Yes! I love bouncing”. I can. If you can’t I suggest you go out bungee jumping, sailing, get in a funny car, dance or jump on your bed. It’s good for you! Promise.

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Giving Your WordPress Blog An Elegant Face

May 20, 2009 by Barry Welford · 3 Comments 

If you are blogging with WordPress, then this article is for you.  If you are not, then this article may well encourage you to do so.

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Rules of Thumb for Choosing an SEO

May 19, 2009 by Diane Aull · 5 Comments 

The question comes up periodically, and it did again recently on one of the forums I frequent. A member wanted to hire an SEO, and needed to know how to choose. How could he tell who would do a good job at a fair price?

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TGIF – .\/

May 15, 2009 by Marie-Claire Jenkins · 1 Comment 

Welcome to another edition of  TGIF. I hope that the week was smooth and enjoyable. Many of you are enjoying spring and all it’s joys! Planning for the weekend is something is fun because it gives you something to look forward to all week and I hope you have planned well. If you haven’t, be spontaneous and go and do something completely new and unexpected. Keeps you young :)

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Local Search Ranking Factor Statistical Research

May 14, 2009 by Brian Carter · 30 Comments 

What I did was take three important keyword phrases for our local clients, get the top 20 local results, and compare those on these factors:

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Use Yahoo pipes!

May 14, 2009 by Marie-Claire Jenkins · 2 Comments 

Yes…you!

Yahoo pipes is as easy to use as any other type of drag-n-drop style application. It’s also no more complicated than WordPress for example. You can use it out of the box, or you can customise, or even build your own template. The same goes for Y! Pipes. You can use a pipe out of the box, customise or modify an existing one or simply start from scratch and make your own mean machine.

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Solve Problems and Links will Follow

May 13, 2009 by Will Reinhardt · 5 Comments 

Link building is a chore we all know we have to do, but the sheer quantity of options available often leaves me feeling like a deer in headlights. I often rely on link building bloggers to keep my efforts in line.

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TGIF – <:>==

May 7, 2009 by Marie-Claire Jenkins · 1 Comment 

Welcome to another edition of  TGIF. I hope that the week has been smooth and pleasurable, with no hiccups. If you did however have a frighteningly rubbish week, maybe the weekend will ease the pain. There is light at the end of the week and this is it :)

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Optimize Your Mobile Website And Stop Losing Money!

May 7, 2009 by Angie Haggstrom · 7 Comments 

Earlier this month, Orange released its research study on mobile marketing, and what they found might surprise you. After following the habits of over 2,000 mobile surfers and looking at both quality and quantity, here are a few of their findings:
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10 Reasons Why Visitors Do Not See Your Calls To Action

May 6, 2009 by Barry Welford · 5 Comments 

When you think optimization, the word may well suggest a tuning process for something that is already working fairly well.  If something is not working then making it work is not optimization but some other more heavy-duty task such as repairing or troubleshooting.

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