Posted by DazzlinDonna on March 27th, 2008 in SEO Theories
Let me start out by saying I absolutely don’t have the answers to the question of how to deal with hackers crackers who attack our websites. Because there are so many different ways that these jerks attack, and so many different things they do to the sites once they attack, I suppose it’s impossible to come up with a one-size-fits-all answer. Still, I see more and more of this type of thing happening every day (even to security experts sites), and it just seems like there must be *something* we can all do if we just all put our minds together.
Obviously, being faithful about…
Posted by DazzlinDonna on December 23rd, 2007 in SEO Theories
It’s not often that I can truly compare apples to apples and oranges to oranges when looking at search engine stats. It’s also not often that I rank #1 for a major keyword phrase for all 3 search engines (Google, Yahoo, Live). I’ve got quite a few major phrases that aren’t #1 across the board, but are scattered about at #2, #3, etc. But even one ranking down means you are no longer comparing apples to apples and oranges to oranges. And sure, I’ve got lots of long-tail phrases that are #1 across all three - everyone has that. But…
Posted by DazzlinDonna on December 6th, 2007 in SEO Theories
I love Scratchback and the whole concept behind it (Scratchback is that widget to the right that says Are You In My TopSpots?). I might not be totally crazy about the nofollowed links, but hey, they are Google-friendly, so I’m doing the “right thing”, right? I understand people don’t want to pay a lot of money for G-friendly links - I get that. But when it’s difficult to practically give them away - what’s up with that???
Most of the Scratchback links you find on blogs are priced in the $1-$5 range. I was selling them for $1 here on SEO Scoop…
Posted by DazzlinDonna on December 2nd, 2007 in SEO Theories
Matt Cutts says in a comment over on a pretty interesting post at SEOmoz - we did do a full PageRank update several weeks ago - there’s less PageRank flowing around in some areas (e.g. search and SEO). Vanessa Fox’s site dropped by one as well, and for her as well, it’s just a case where less PageRank is flowing in some niches of the net. PageRank doesn’t always monotonically increase.
There’s lots of other good info from Matt over there too, but that one bit about there being less PR flowing through the SEO niche got me wondering…
Some people have been…
Posted by DazzlinDonna on November 19th, 2007 in SEO Theories
This weekend was a dream-filled weekend for me. Wait, let me clarify. I dream a lot, and I generally remember my dreams. But this weekend was special because the dreams were centered on SEO. In fact, they revolved around Google and Google’s intentions. The images are fuzzy in my mind, but the concepts keep ringing in my ears. Think I’m crazy? Hey, that’s ok, I would too, but I know from experience, that some of my dreams have significance - and I can pretty much always tell which ones do and which ones don’t. I can’t shake the feeling that…
Posted by DazzlinDonna on November 16th, 2007 in SEO Theories
Autumn 2007 Google PageRank SlapDown Dates
Some days I just like to visualize things. This is one of those days.
Posted by DazzlinDonna on November 15th, 2007 in SEO Theories
Motivation. Motivation is one of those slippery things. You can’t always grasp it. It often seems within reach, easily understandable, but in reality, someone’s motivation for his or her actions are very likely to be completely different than what you or I may think.
Bloggers are motivated by…what? The obvious answers would include things like fame, publicity, traffic, linkbait, ego, altruism, etc. We tend to jump to conclusions when assigning motivation to a blogger’s post. Hey, that’s human, I suppose, but that doesn’t necessarily make it “right”.
What is the motivation of a blogger who raises issues with Google? I’ve seen nearly all…
Posted by DazzlinDonna on November 13th, 2007 in SEO Theories
Way back on August 17th, the first reports about MSN sending weird referrer spam, started trickling in. This referrer spam includes weird referral strings such as adult keywords, pharmaceutical keywords, etc. A few weeks later, msndude, made a statement about this saying they were official Microsoft quality check tests. Specifically, he said, “The traffic you are seeing is part of a quality check we run on selected pages. While we work on addressing your conerns, we would request that you do not actively block the IP addreses used by this quality check; blocking these IP addresses could prevent your site from…
Posted by DazzlinDonna on November 9th, 2007 in SEO Theories
Did you hear that they found what some are calling the Mafia’s ten commandments when they arrested the head of the Sicilian mafia a few days ago? It includes such rules as “Never be seen with cops.” and “Money cannot be appropriated if it belongs to others or to other families.” It’s interesting just as a story in and of itself, however, it got me thinking (which is usually not a good thing).
Our little industry reminds me of the mob. We tend to be divided into “families” or groups that play various roles. There is, of course, the FBI of search…
Posted by DazzlinDonna on October 29th, 2007 in SEO Theories
Ok, I’m going to post this knowing full well that what I am about to say is completely against what all the smart people would say. In fact, it even contradicts what I say much of the time. And it directly counters a comment made today by one of my most “favoritest” people in the SEO world, Debra Mastaler. Sorry, Debra, despite the fact that you are “right”, I still feel compelled to take an opposing viewpoint today.
Debra said:
For millions of people to depend on one search vehicle for the majority of their revenue is unbelievable. If Google died tomorrow, what…
Posted by DazzlinDonna on October 28th, 2007 in SEO Theories
I saw someone say in some forum somewhere that Google was going after those sites in which the link seller’s motivation was the passage of link value (i.e. PR). That’s what has been sticking in my craw for a while but I hadn’t had the time to let it simmer and gel in my head until now.
In other words, WTF? You have to be kidding me. The motivation of a person selling links, the LARGE majority of the time, is much simpler than that. The seller is monetizing his site. Period. And if the buyers are concentrated in a handful…
Posted by DazzlinDonna on October 26th, 2007 in SEO Theories
Ok, all of you out there (and you know who you are) who have been sitting up on your high horses proclaiming that everyone else is stupid for getting upset about the PR changes - STOP IT! You are the ones who aren’t getting it. When it comes right down to it, people, it’s not about the little green bar. It’s all about CONTROL. That’s what has everyone upset, whether or not they really know it.
No one likes to feel like a puppet on a string. Google is the puppeteer (or Googateer) and webmasters are the puppets. At any given moment,…
Posted by DazzlinDonna on October 25th, 2007 in SEO Theories
Ok, the poll from yesterday has received 71 votes so far, which isn’t a lot, but I still wanted to just throw some thoughts out there about the results anyway. In my opinion, the first two options, still buy them at the same price as before and still buy them, but pay a little less for them both reflect a situation where you could basically say that nothing much would change in the scenario where all text link ads suddenly no longer passed any value. All of the other options would represent a major shift, again, in my opinion. So, I’ve grouped…
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