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10 Reasons Why Visitors Do Not See Your Calls To Action

May 6, 2009 by Barry Welford · 5 Comments 

When you think optimization, the word may well suggest a tuning process for something that is already working fairly well.  If something is not working then making it work is not optimization but some other more heavy-duty task such as repairing or troubleshooting.

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Do Your Web Page Views Make An Impression?

April 8, 2009 by Barry Welford · 4 Comments 

We are not concerned here with the first impression that a website visitor may get on seeing your web page in the Blink of an eye.  Rather it is about just how many visitors get to see that web page.  That number is the most simple of metrics to confirm how a web page is performing in traffic terms.  Here we explore how best to capture that number.

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An Adwords tool that Google does not provide

May 1, 2007 by DazzlinDonna · Comments Off 

Reuben has created a nice little Adwords tool that counts the characters as you type in an Adwords ad. It also lets you preview the ad and copy it to the clipboard. Finally, it allows you to append Google Analytics tracking variables to the destination URL. Good stuff!

Two site comparison tools

January 23, 2007 by DazzlinDonna · Comments Off 

I checked out two very different site comparison tools yesterday, both of which could be useful for different SEO purposes.

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